J & J Snack Foods Corp. (J & J) manufactures nutritional snack foods and distributes frozen beverages which it markets nationally to the food service and retail supermarket industries. The Company's principal snack food products are soft pretzels marketed primarily under the brand name SUPERPRETZEL, frozen juice treats and desserts marketed primarily under the LUIGI'S, WHOLE FRUIT, ICEE and MINUTE MAID* brand names, churros marketed primarily under the TIO PEPE'S and CALIFORNIA CHURROS brand names and bakery products sold primarily under the READI-BAKE, COUNTRY HOME, MARY B'S AND DADDY RAY'S brand names, as well as for private label and contract packing. In May 2014, the Company acquired Philly's Famous Water Ice, Inc.