Simplicity Holding Ltd. is an investment company, which operates full service restaurants under Marsino, La Dolce, and Grand Avenue brands. It operates through the following business segments: Chinese Cuisine, Japanese Cuisine, Malaysian Cuisine, Sales of Food Ingredients, and Thai Cuisine. The company was founded by Wong Suet Hing and Wong Muk Fai Woody on November 13, 1998 and is headquartered in Hong Kong.