PROS Holdings, Inc. (PROS) provides big data software applications designed to help companies outperform in their markets by using big data to sell more effectively. The Company applies data science experience to unlock buying patterns and preferences within transaction data to reveals which opportunities PROS offers big data software applications to analyze, execute and optimize sales, pricing, quoting, rebates and revenue management. The Company also provides professional services to implement its software applications. PROS has completed over 600 implementations of the Company's solutions, across more than 30 industries in more than 50 countries. In December 2013, PROS Holdings, Inc. acquired SignalDemand, Inc., a software company.