Helen of Troy Limited is a global designer, developer, importer, and distributor of an expanding portfolio of brand-name consumer products. The Company operates in three segments: Personal Care, Housewares and Healthcare / Home Environment. Its Personal Care segment�s products include electric hair care, beauty care and wellness appliances; grooming tools and accessories; and liquid, solid- and powder-based personal care and grooming products. Its Housewares segment provides a broad range of consumer products for the home. Product offerings include food preparation and storage, cleaning, organization, and baby and toddler care products. The Healthcare / Home Environment segment focuses on health care devices. In July 2014, Helen of Troy Ltd acquired Healthy Directions, LLC and its subsidiaries (Healthy Directions), as well as other health products sold directly to consumers.