First Financial Bancorp. (First Financial) is a bank holding company. First Financial is engaged in the business of commercial banking and other banking and banking-related activities through its wholly owned subsidiary, First Financial Bank, National Association (the Bank). The Bank provides banking and financial services products through its three lines of business: commercial, retail and wealth management. The commercial and retail units provide banking services to individuals and businesses, which includes commercial lending, real estate lending and consumer financing. As of September 30, 2012, the Bank had $3.9 billion in loans and $4.9 billion in deposits. On December 10, 2012, the Bank opened a new banking center at Hessville. On December 17, 2012, the Bank opened a new banking center at Anderson. As of December 31, 2012, the Banks operated 122 banking centers. In August 2014, First Financial Bancorp acquired The Guernsey Bank.