Meituan is an investment holding company, which engages in the provision of a platform that uses technology to connect consumers and merchants. It operates through the following segments: Food Delivery, In-store, Hotel, and Travel, and New Initiatives and Others. The Food Delivery segment provides food ordering and delivery services. The In-store, Hotel, and Travel segment offers merchants the ability to sell vouchers, coupons, tickets, and reservations on the firm's platform. The New Initiatives and Others segment includes revenue derived from cloud-based enterprise resource planning systems, integrated payment services, supply chain solutions to merchants, small and medium-sized merchants financing services, local transportation services, and other products and services. The company was founded by Xing Wang, Hui Wen Wang, and Rong Jun Mu in March 2010 and is headquartered in Beijing, China.