EcoFirst Consolidated Berhad was established in 1973 and listed on Bursa Malaysia Securities Berhad in 1984. It has grown to become a diversified group with business interests in several industries, which include property development, network marketing, agro-biotechnology, construction and others. EcoFirst also has strategic investments in other PLCs, especially in education. It expects these investments to generate healthy returns in the near future. EcoFirst has a tradition of pioneering and building businesses. Its approach is based on a combination of innovation, constant improvement and courage.