The Clorox Company (Clorox) is a manufacturer and marketer of consumer and professional products. Clorox operates in four segments: Cleaning, Household, Lifestyle and International. Clorox sells its products primarily through merchandisers, grocery stores, other retail outlets, distributors and medical supply providers. Clorox markets some of the brand names, including its namesake bleach and cleaning products, Clorox Healthcare, HealthLink, Aplicare and Dispatch products, Green Works naturally derived home care products, Pine-Sol cleaners, Poett home care products, Fresh Step cat litter, Glad bags, wraps and containers, Kingsford charcoal, Hidden Valley and K C Masterpiece dressings and sauces, Brita water-filtration products, and Burt's Bees and gud natural personal care products. During the fiscal year ended June 30, 2012 (fiscal 2012), Clorox acquired HealthLink, Aplicare, Inc., and Soy Vay Enterprises, Inc.