Baozun Inc., formerly Baozun Cayman Inc., is a holding company. The Company through its wholly owned subsidiary, Shanghai Baozun E-Commerce Limited, provides e-commerce solutions in China. The Company is a digital and e-commerce service partner in China. The Company is engaged in providing e-commerce solutions, including the sales of apparel, home and electronic products, online store design and setup, visual merchandising and marketing, online store operations, customer services, warehousing and order fulfillment. The Company's services include e-commerce, marketing, store operations, warehousing and logistics, customer service and omni-channel solutions. It partners with nationwide and local logistics services providers and has approximately 94 brand partners. The Company operates over five warehouses.